Today Lauren Conrad launches her BlueAvocado XO(eco)™ collection of sustainable and reusable lifestyle products made with REPREVE® recycled fibers. Conrad’s XO(eco) line marks the first celebrity portfolio designed entirely to reduce waste and conserve natural resources, and includes nearly 20 food-on-the-go, travel and cosmetic storage accessories. The collection is fashioned using REPREVE-based fabric made from recycled plastics, including post-consumer bottles. Conrad designed each print and product to meet the everyday needs of aspiring women, providing them with cute, eco-friendly product options that will help organize and simplify their lives. Made with REPREVE, each product contains between 3 and 35 plastic bottles. Additionally, Blue Avocado will donate 1% of profits from the XO(eco) line towards ocean preservation and restoration.The entire XO(eco) collection is now available on Amazon.com: http://www.amazon.com/xoeco
For more information on XO(eco), please view the full release below.